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The Cost of Migrating to WooCommerce: What to Expect in 2025
Migrating your online store to WooCommerce is a smart move for businesses that want more control, flexibility, and lower long-term expenses. But one of the first questions most store owners ask is:
“How much does it cost to migrate to WooCommerce?”
While WooCommerce itself is free, the cost of migration includes various factors such as data transfer, development, design, and post-migration optimization. In this guide, we’ll break down the real costs of moving to WooCommerce in 2025 — so you can plan your budget with clarity and confidence.
Total Setup Estimate: $50–$500+
Expect to spend $100–$500/year on essential plugins.
You can find freelance help on platforms like Upwork, Fiverr, or Codeable.
✅ Total: ~$950 for a fully migrated, SEO-optimized WooCommerce store.
Compare that to Shopify’s $39–$399/month subscription model, and WooCommerce pays for itself in months.
Why Migrate to WooCommerce?
Before we dive into the numbers, let’s quickly recap why WooCommerce is worth migrating to:- 100% ownership of your store and data
- No monthly fees or platform lock-in
- SEO-friendly and highly customizable
- Scalable from small businesses to enterprise
- Built on WordPress, the world’s most-used CMS
Cost Breakdown: Migrating to WooCommerce in 2025
Migration costs can vary greatly depending on:- Your current platform (Shopify, Magento, Wix, etc.)
- The size of your store (number of products, orders, customers)
- Your technical skills (DIY vs hiring a developer)
- The tools and services you use (manual vs automated migration)
1. WooCommerce Setup Cost
WooCommerce itself is free, but you’ll need a few basic things to get started:| Item | Cost Range |
| Hosting | $5–$30/month (SiteGround, Cloudways, Kinsta) |
| Domain Name | ~$10–$20/year |
| SSL Certificate | Often free with hosting |
| Theme (Optional) | $0–$100 (Astra, Flatsome, Storefront) |
| Developer Setup (Optional) | $100–$1,000+ one-time |
2. Automated Migration Tools (e.g. Cart2Cart)
Using a service like Cart2Cart simplifies the process and saves hours of manual work.What can be migrated:
- Products, variants, images
- Categories & tags
- Customers & order history
- SEO URLs & metadata
- CMS pages, reviews, coupons
Cart2Cart Pricing (2025 estimate):
| Store Size | Approximate Cost |
| Small Store (under 1,000 products/orders) | $70–$150 |
| Medium Store (1,000–10,000 entities) | $150–$400 |
| Large Store (10,000+ entities) | $400–$1,000+ |
Add-ons (Optional but useful):
- Preserve order IDs
- Migrate customer passwords
- SEO URLs and redirects
3. Manual Migration (Alternative Option)
You can migrate data manually using:- WooCommerce CSV import/export (for products/customers)
- Plugins like WP All Import (advanced data control)
4. Theme Customization & Store Design
After migration, you’ll need to match or redesign your store’s front end:| Option | Cost |
| Use free WooCommerce theme | $0 |
| Premium theme | $50–$150 |
| Page builder (Elementor, Spectra) | Free or ~$49/year |
| Custom theme development | $500–$3,000+ |
5. Plugin & Extension Costs
WooCommerce relies on plugins to expand functionality:| Plugin Type | Estimated Cost |
| SEO Plugin (RankMath, Yoast) | Free / $59–$99/year |
| Security Plugin (Wordfence, Sucuri) | Free / $99+/year |
| Payment Gateways (Stripe, PayPal) | Free |
| Performance (WP Rocket, caching tools) | ~$49/year |
| Backup (UpdraftPlus, BlogVault) | Free / $70+/year |
| Email Marketing (MailPoet, Klaviyo) | Free / Tiered |
6. Developer & Technical Support (Optional)
If you’re not confident handling the migration or setup yourself, hiring a developer can help.| Task | Cost Range |
| Migration planning & execution | $200–$1,000 |
| Custom development | $50–$150/hour |
| Theme tweaks & UX fixes | $200–$1,000 |
| Full WooCommerce store build | $1,000–$5,000+ |
7. SEO Recovery & Redirects
Maintaining SEO after migration is critical. Don’t lose your rankings!- Use Cart2Cart’s SEO URL migration add-on
- Install redirect plugins (e.g., Redirection, RankMath Pro)
- Manually map old URLs to new ones if needed
Real-World Example: Shopify to WooCommerce Migration
| Scenario | Approximate Cost |
| Cart2Cart automated migration | $180 |
| Hosting & domain | $100/year |
| Paid theme | $69 |
| SEO, performance, and backup plugins | $200/year |
| Light dev help | $400 |